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Image by Greg Bulla

LinkedIn training for SMEs

Turn LinkedIn into a lead generation channel  - not just a noticeboard. 

Practical, trainer-led workshops that show your team how to build visibility, credibility and conversations on LinkedIn. Based on sessions run for the Federation of Small Businesses, The Growth Network and Education & Training Foundation cohorts. 

 Trusted by SME teams, business networks and T Level Business & Marketing educators across the UK. 

 "Posting isn't a strategy. 

 Most SMEs are on LinkedIn. Very few are using it effectively. 

 Three questions we hear in almost every workshop:

 "Why aren't our posts getting seen?" 

 LinkedIn rewards relevance, not activity. Company-only posting, promotional copy and quiet leadership pages all

cap your reach. 

 "How do we actually reach decision-makers?" 

 Visibility isn't the same as targeting. We show you how to build content and presence that reaches the people who buy. 

 "Should we be using LinkedIn Ads?" 

Sometimes - but not yet, and not like that. We help you work out exactly when organic stops being enough. 

What you get

Leave with a plan you can act on the same week 

● Trainer-led, not templated, delivered live by Wise Bird's founder, using examples from your own LinkedIn presence 

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● Recording & resources - every session comes with a recording, framework and materials 

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● A growth path, not one-off- start with Foundations and step up as LinkedIn becomes bigger part of how you grow 

Our Courses

LinkedIn Courses
LinkedIn Foundations

From £295 / 60-minute team session.

Get your whole team speaking the same LinkedIn language, in one session. 

  • 60-minute workshop, online or in person

  • Live team Q&A + recording included

  • Practical framework and takeaway resources

  • A clear organic plan and paid recommendations 

Best for: SME teams already active on LinkedIn but without a cohesive approach.

LinkedIn
Growth

MOST
BOOKED

From £895 / tailored workshop.

Move from posting activity to a strategy that delivers. 

  • 90- Minute tailored workshop with a pre-session discovery questionnaire

  • Specific examples, based on your industry and business

  • A ready-to-run 30-day content plan

  • Organic + paid roadmap, with roles assigned across the team

Best for: businesses ready to build consistent awareness, credibility and engagement.

Image by Greg Bulla
Register your interest for a discovery call
What is your main objective for LinkedIn?

Trainer

 Jo Sutherland, Co-Founder 

Senior marketing experience from major UK brands, now helping SME leadership teams turn LinkedIn from a broadcast channel into a business development asset. 

  • LinkedIn
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Maz Akhtar, Managing Director, Plan B Management Solutions 

"Working with Wise Bird Marketing has transformed our online presence. Our LinkedIn following has tripled, engagement is strong, and they really understand what sets us apart." 

Kevin O’Leary, Managing Director, Greener Ealing Ltd

"Jo and Wise Bird took the time to understand our business, embed in the leadership team, and consistently delivered strategic, high‑quality marketing support. They've been flexible, insightful, and felt like part of our team. I’d highly recommend Wise Bird Marketing to anyone looking for an adaptable partner to take their marketing to the next level."

Jeremy Pearson, CEO AlphaGen Energy 

"Our new big win came via LinkedIn. Other potential clients have commented that they love our messaging and our posts” 

Frequently asked questions

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